Strike the Match: Introducing The Sales Spark Podcast with Jason Barnaby

Welcome to The Sales Spark Podcast, where sales meets actionable inspiration. Hosted by lifelong sales pro and president of Fire Starters Inc., Jason Barnaby, this show is built for beginners, veterans, and everyone in between looking to turn up the heat on their sales game.

🔥 What is The Sales Spark Podcast?

Jason Barnaby’s sales journey began at just 11 years old, hustling newspapers and learning that a powerful story can open doors. Now, with decades of experience from outside sales to VP-level leadership, he’s turning those lessons into a twice-monthly podcast full of practical, personal insights and powerful guest conversations.

Each episode is designed to help you “strike the match” — that small spark of inspiration that can ignite real change in your sales approach.

📅 Podcast Structure: What to Expect

  • 🎧 Two episodes per month

    • Guest Interview Episodes: In-depth convos with sales pros, focused on storytelling, strategy, and soul.

    • Solo Teaching Episodes: 15–20 minutes of direct, tactical insights from Jason on topics like reflective listening, mindset, and storytelling.

This isn’t just a show — it’s a sales toolbox.

⚡️ Key Takeaways

⚡️ Sales is storytelling. The best pitches aren’t about the product — they’re about the human behind the ask.
⚡️ Listening > talking. Reflective listening can transform your client relationships — most salespeople don’t do this well.
⚡️ Consistency creates fire. Tune in twice a month and walk away with something you can apply that same day.

💬 Notable Quotes

💬 “Most salespeople suck at listening. We all think we're great, but most of us are not.”
— A truth bomb worth reflecting on.

💬 “If you strike that match of the thing I’m talking about, you will see a difference in that day.”
— The heartbeat of The Sales Spark Podcast.

🔗 Resources

💥 Ready to Strike the Match?

Whether you're a fresh-faced SDR or a seasoned closer, The Sales Spark Podcast is here to fuel your growth. Share it. Subscribe. And most importantly, apply what you learn.

Listen in. Level up. Light your fire.

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EP: 1 The Foundation of Sales Success: A Conversation with Brian Neal from Blind Zebra