EP: 004 Torching Your WhatIfAbouts

Torching Your WhatIfAbouts

Learn Jason Barnaby's framework for identifying and overcoming "What If Abouts" - the limiting beliefs that keep sales professionals stuck and afraid of reaching their potential.

Every sales professional has experienced that moment of excitement about a new opportunity, only to have doubt creep in and extinguish the fire. In this episode of Sales Spark, Jason Barnaby introduces his concept of "What If Abouts" - the limiting beliefs that keep us stuck and afraid.

What Are What If Abouts? What If Abouts are the pesky doubts and fears that work tenaciously to keep us stuck and afraid. They're the voice in your head that says "What makes you so smart?" or "You've already tried that and failed."

The 30-45 Second Fire Extinguisher Research shows that most people will entertain an exciting new idea for only 30-45 seconds before the What If Abouts kick in and extinguish the fire of possibility.

Common What If Abouts in Sales:

  • What if I don't hit my goal?

  • What if nobody picks up the phone?

  • What if they ask me a question I don't know?

  • What if I get fired?

The Two-Sided Exercise

  1. Set a timer for 5 minutes and write down all your What If Abouts

  2. Take a break

  3. Set another 5-minute timer and write down what happens if you're ridiculously successful

  4. Burn the fear list (literally, with proper fire safety)

Key Takeaway: What If Abouts are like bullies - when you stand up to them, they back down. Strike the match and torch your fears.

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EP: 003 Imposter Syndrome and Mindful Selling